OLS Branding Resources
Welcome! This repository serves as a central hub for all our brand-related assets. Maintaining a consistent brand identity is crucial to conveying a unified message and fostering recognition, Please familiarize yourself with the following details to ensure accurate and effective use of the elements.
Fonts
- Header Font: Raleway, via google fonts
- Body Font: Raleway, via google fonts
The font has been carefully selected to reflect our brand's personality and enhance readability across various mediums.
Colors
- pigment green: #139D3D
- spring bud: #A5F200
- phthalo blue: #020887
The color palette is designed to evoke specific emotions and associations
Usage Guidelines
When utilizing our brand assets, adhere to the following guidelines:
- Consistency: Always use the approved fonts, colors, and logos to maintain a unified brand presence.
- Clear Space: Ensure sufficient clear space around the logo and other assets to preserve their visibility and impact.
- Scaling: Do not alter the aspect ratio of logos or graphics when resizing. Always maintain proportions.
- Prohibited Usage: Avoid any modifications to our branding assets that could dilute or misrepresent our brand's message.
- Placement: Place logos and branding elements prominently but unobtrusively, ensuring they don't interfere with the content's focus.
- Digital Platforms: Follow platform-specific guidelines for logos and graphics when creating content for social media, websites, etc.
- Print Materials: Use high-resolution assets for print materials to maintain quality.
Licensing
All assets in this repository are licensed under the Creative Commons Attribution 4.0 International License. This means you are free to:
- Share: Copy and redistribute the material in any medium or format.
- Adapt: Remix, transform, and build upon the material for any purpose, even commercially.
However, you must give appropriate credit by providing a link to the original work and indicating any changes made.
