openooh / venue-taxonomy

The intention of this project is to standardize the list of venue types that represent Digital-Out-of-Home (DOOH) advertising screens within a programmatic OpenRTB 2.5 context. The systematization of DOOH venue types will allow for clearer targeting by media buying platforms across a spectrum of available supply-side platforms offering DOOH inventory.
http://openooh.media
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Outdoor should not be a parent category..way too broad #90

Closed transitdude closed 1 year ago

transitdude commented 2 years ago

instead there should be one for highways (bulletins) and street-level. also buses and taxi tops reach the same audience as bus shelters and urban panels and should be grouped together.

jayshao commented 2 years ago

This seems like it would be a major change... I'm not sure there is a lot of appetite for this kind of change

jayshao commented 1 year ago

While I agree with this comment in principle, in practice - I think we should close this at this time and re-visit if we decide to produce a compatibility breaking version of the spec